Home News Don’t get drunk. It was a justified retaliation, even if on the edge, the court rejected Rohlík’s lawsuit against Tesco

Don’t get drunk. It was a justified retaliation, even if on the edge, the court rejected Rohlík’s lawsuit against Tesco

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Don’t get drunk.  It was a justified retaliation, even if on the edge, the court rejected Rohlík’s lawsuit against Tesco

NThe acquisition of the operator of Rohlek, the company Velk Peck, to the competing business chain Tesco ended unexpectedly. The company, which belongs to the portfolio of the 33rd richest echo Tom Upra, asked for an apology, canceled the million mark and stopped the advertising campaign, based on the slogan Don’t let yourself repeat…, which the British company accompanied with a drawing of a roll.

In advertisements, Tesco claimed that it was significantly cheaper than Rohlk. It proved about 35 staple foods, for which it also provided a comparison calculator on its website. While at Rohlek, a comparative purchase cost 2181 crowns, at Tesco 1900, i.e. by 13 percent more.

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  • How Tesco reacted to its competitor’s move.
  • How the court drained the clouded alobes.
  • How similar are the disputes.

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