Spent a while scrolling through social media on the smartphone, but didn’t realize when the hour had passed. So many people spend hours and hours on social media every day. According to a recent report, more than 60 percent of the world’s population is active on social media. In terms of numbers, it is close to 5 billion i.e. 5 billion.
Digital advisory firm KPIOS has revealed these figures in their latest report. The survey includes WhatsApp, Instagram and Facebook, WeChat, X, Messenger and Telegram among many other media. Video sharing platform YouTube is also there.
Which country in the world spends the most time on social media?
People all over the world use social media for entertainment and to connect with people abroad. However, people in some countries of the world spend a lot of time on social media. According to World of Statistics, Filipinos are among the most active people on social media in the world. People of the country are usually active on social media for 4 hours.
Colombia is next on the list of being active on social media. People there spend an average of 3 hours and 46 minutes a day on various social media. It is followed by South Africa, Brazil and Argentina. Apart from this, Indians spend an average of 2 hours and 24 minutes on social media every day. Americans spend about 2 hours and 14 minutes a day on these media.
References: TRT World, Times of India